Many do. However, a lot of shippers have only a small number of loads, inconsistant loads, or too many loads that make it hard to justify an owner op. For instance one place i deliver to is both inconsistant and can only take so much material at a time.
Having a contracted owner op makes no sense for them. Sometimes they need a load every single day due to high volume required to keep up with demand. Other times they only need a load a month. And many owner ops or very small fleets simply cant be that flexable to drop everything and grab a load. And many owner ops cant afford that volitility.
Ergo brokers and carriers. And loads that need a custom solution that would be hard to deliver from an owner op or small fleet mke up a suprisring percentage of loads. Hence why there are so many brokers and carriers. They are also useful for when you need an extra unplanned load and your usual carrier(s) cant accomidate you.
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